Our Story

As awareness grows around fatigue, stress, and long‑term health in emergency services, many first responders and shift workers are rethinking how they stay alert.

Substances that enhance cognitive function are experiencing a surge in popularity and mental performance is increasingly in demand.  Safe, convenient, discreet and affordable are the perfect combination of what the average user wants.

First responders and shift workers often turn to caffeine, nicotine or sugared energy drinks to combat extreme fatigue, maintain high-level alertness and perform in high stress conditions.  The demanding nature of the work often results in severe sleep deprivation, creating a reliance on caffeinated beverages to stay awake during long, unpredictable shifts. While this may offer temporary relief, over time, dependence can also creep in, requiring more caffeine to achieve the same effect.  Combined with high stress and limited recovery time, this can take a toll on long‑term health and well‑being.

ALRT recognized the potential for healthier alternatives and researched various product formulations.   One combination that stood out for its consistent, science-backed benefits: caffeine, L-theanine and Alpha GPC.  Pairing these offers a unique synergy that delivers both mental clarity and calm energy without the side effects commonly associated with stimulants.

  • Caffeine – for wakefulness and reaction time
  • L‑theanine – for calm focus and stress moderation
  • Alpha GPC – for cognitive support and mental clarity

Instead of developing an energy pill or drink, ALRT formulated a slim, discreet energy pouch which works 3-5x faster than other forms!  Through oral consumption (mucosa), caffeine bypasses digestion and starts working within minutes.   

In a profession where every decision matters, staying sharp isn’t just about staying awake. It’s about staying alert and in control.

Designed in Canada. Made in the USA.